The Van Amburghs’ new old farm looks like it could have been painted by Andrew Wyeth, but as viewers watch the expensive refurbishing process, it is hard not to think there must be a reason the previous owners stopped farming there. Though hardly expecting to make a fortune, the Van Amburghs are still a bit surprised at how much it will all cost and how slim their margins will be.
Season will teach the audience quite a bit about modern dairy farming practices. One might come to suspect this is an industry that requires economies of scale as a result. Nonetheless, viewers have to root for the neophyte farmers as they grind away. They are hardly city-slickers bumbling about on their pretend farm. Instead, they appear to understand the process quite well and appear to be physically and temperamentally suited to such a life.
Indeed, the Van Amburghs should appeal to a wide spectrum of viewers. Their new venture partly reflects their desire to go back to nature, and a preference for reasonably pure, locally grown crops. However, they are also deeply family oriented and have relentless work ethics. If they were not already, they are now fiscal conservatives as well, at least in practice.
Clearly, Simmons (whose producer credits include Boardwalk Empire and Dead Man Walking) had constant access to the Van Amburghs. Yet, despite the mounting bills and taxes, the Van Amburghs never come across as whiny or resentful, which certainly helps maintain viewer sympathy. He also vividly captures a sense of the stark loneliness of their upstate New York farm and the surrounding environment.
